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Media and Body Image
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Media and Body Image
In the fast-paced world media and body image are closely related. The other sources as well that affects the individual perceptions about the body image, but the mainstream media has a larger contribution. Nearly thirty percent of the television airtime is occupied by the advertisements. In advertisement campaigns, perfect bodies are portrayed ADDIN ZOTERO_ITEM CSL_CITATION {"citationID":"a1eub8vh3qk","properties":{"formattedCitation":"(Lanzieri & Hildebrandt, 2016)","plainCitation":"(Lanzieri & Hildebrandt, 2016)"},"citationItems":[{"id":1708,"uris":["http://zotero.org/users/local/gITejLE9/items/IQ8F5R54"],"uri":["http://zotero.org/users/local/gITejLE9/items/IQ8F5R54"],"itemData":{"id":1708,"type":"article-journal","title":"Using objectification theory to examine the effects of media on gay male body image","container-title":"Clinical Social Work Journal","page":"105-113","volume":"44","issue":"1","author":[{"family":"Lanzieri","given":"Nicholas"},{"family":"Hildebrandt","given":"Tom"}],"issued":{"date-parts":[["2016"]]}}}],"schema":"https://github.com/citation-style-language/schema/raw/master/csl-citation.json"} (Lanzieri & Hildebrandt, 2016). Depending on the time people spend watching these advertisements account for the negative body image perceptions of individuals ADDIN ZOTERO_ITEM CSL_CITATION {"citationID":"a2iadj02hrb","properties":{"formattedCitation":"(Grogan, 2016)","plainCitation":"(Grogan, 2016)"},"citationItems":[{"id":1707,"uris":["http://zotero.org/users/local/gITejLE9/items/3T3R3TZ6"],"uri":["http://zotero.org/users/local/gITejLE9/items/3T3R3TZ6"],"itemData":{"id":1707,"type":"book","title":"Body image: Understanding body dissatisfaction in men, women and children","publisher":"Routledge","ISBN":"1-317-40043-7","author":[{"family":"Grogan","given":"Sarah"}],"issued":{"date-parts":[["2016"]]}}}],"schema":"https://github.com/citation-style-language/schema/raw/master/csl-citation.json"} (Grogan, 2016). Media is portraying body images and shapes that are not realistic. It is not possible for every individual being influenced by the media to attain a body like celebrities. The result is increased tension in social interactions.
Only five percent of the people have the perfect body images being portrayed by the media. It is not only the television that is creating negative body images, but the same can be found on billboards, magazine covers, etc. Females are the most affected by the negativity being forced by the media because they are in search of a perfect body after watching the beautiful outfits and celebrities.
Moreover, in the last decade, social media has taken the world by storm. Social media added to the already present negativity of body images created by the mainstream media channels, e.g. television, magazines, etc. Social media affected teenagers in the first place ADDIN ZOTERO_ITEM CSL_CITATION {"citationID":"a1v7216acjo","properties":{"formattedCitation":"(Fardouly, Diedrichs, Vartanian, & Halliwell, 2015)","plainCitation":"(Fardouly, Diedrichs, Vartanian, & Halliwell, 2015)"},"citationItems":[{"id":1709,"uris":["http://zotero.org/users/local/gITejLE9/items/CJXZ4ILM"],"uri":["http://zotero.org/users/local/gITejLE9/items/CJXZ4ILM"],"itemData":{"id":1709,"type":"article-journal","title":"Social comparisons on social media: The impact of Facebook on young women's body image concerns and mood","container-title":"Body Image","page":"38-45","volume":"13","author":[{"family":"Fardouly","given":"Jasmine"},{"family":"Diedrichs","given":"Phillippa C."},{"family":"Vartanian","given":"Lenny R."},{"family":"Halliwell","given":"Emma"}],"issued":{"date-parts":[["2015"]]}}}],"schema":"https://github.com/citation-style-language/schema/raw/master/csl-citation.json"} (Fardouly, Diedrichs, Vartanian, & Halliwell, 2015). Most of the young minds are thinking that what it needs to be liked by friends. They are trying to capture a perfect profile picture instead of critical thinking. To curb the negativity related to body image of individuals by the media, other institutions such as education and parenting must be utilized effectively. These practices can help in forming the positive body image for individuals that the media has failed to create during decades.
References
ADDIN ZOTERO_BIBL {"custom":[]} CSL_BIBLIOGRAPHY Fardouly, J., Diedrichs, P. C., Vartanian, L. R., & Halliwell, E. (2015). Social comparisons on social media: The impact of Facebook on young women’s body image concerns and mood. Body Image, 13, 38–45.
Grogan, S. (2016). Body image: Understanding body dissatisfaction in men, women and children. Routledge.
Lanzieri, N., & Hildebrandt, T. (2016). Using objectification theory to examine the effects of media on gay male body image. Clinical Social Work Journal, 44(1), 105–113.
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