Guide

How to Write a Persuasive Essay? A Complete Guide

Moeed

Content Writer

Guide April 21, 2019 9 min
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A persuasive essay is one of the most common types of essays written across the globe by students. These essays rely on strong logic, reasoning, and emotional appeals. But writing a persuasive essay is not easy. Many people often get confused about which formatting and/or topics to use, and how to present their content professionally on a piece of paper. In addition, they either overargue their point of view or neglect the opposing argument.

Or they overemphasize the counterarguments, diluting their main argument. Therefore, if you are unfamiliar with how arguments are structured, learning how to write an argumentative essay can help you understand the fundamentals of building a strong argument. In this article, we will explain what a persuasive essay is and how to write one, along with some examples and topics.

What is a Persuasive Essay?

A persuasive essay is an essay used to convince readers of a point of view. It attempts to persuade the reader to adopt a certain opinion or course of action. It typically utilizes logic and reason to show that one idea is more legitimate than another. Additionally, this may also rely on emotional appeals to persuade its audience.

But do not confuse it with an argumentative essay. Although both aim to convince the reader, in an argumentative essay, both sides of the coin is discussed in detail, unlike in a persuasive essay where the only side of the issue is uncovered.

Whether you are arguing against junk food at your high school or requesting a raise from your boss. Knowing the technique to write a persuasive essay is an essential skill everyone should know. 

A good persuasive essay must have the following two things:

  • Reasons why the author is correct
  • Reasons why the opposite point of view is not correct 

Keep in mind that persuasive writing is all about delivering your opinion and convincing people to change their perspective about a certain thing. 

Purpose of a Persuasive Essay:

The purpose of the persuasive essay is:

  • to present an argument and persuade the reader to accept it
  • to provide evidence and facts that support the argument
  • to explain why the reader should agree with the point of view
  • to convince the reader that there is a logical rationale for accepting the point of view presented in the essay

A good persuasive essay should use evidence and facts to support its argument in an organized manner. It should also appeal to the reader’s sense of reason and emotion through logical arguments.

How to Write a Persuasive Essay? 

Now that you understand the elements of persuasive writing, let’s look at how to write it.

How to Start a Persuasive Essay?

To ensure that your writing is efficient and effective, make sure to follow these steps before you begin.

  • Brainstorming: Before you start writing, take some time to have a brainstorming session. Think about the points you want to make and what evidence supports them.
  • Select Your Topic:  Once you’ve finished brainstorming, decide on a topic. Make sure it’s something that interests you and that has two sides to the argument.
  • Research and Gather Evidence: Once you have chosen a topic, it’s time to research the issue and gather supporting evidence. Look for facts, statistics, and expert opinions to use in your essay.
  • Outline:  Now, create an outline of your persuasive essay. Outlining helps you organize your thoughts and make sure none of your points are overlooked.

Steps to Write a Persuasive Essay

Follow the steps outlined below, and you’ll be writing in no time:

  • Write a thesis statement:  Once you have chosen your topic, craft a thesis statement that clearly states the position you are taking and provides an argument for why it is correct.
  • Introduction: In the introduction, provide an overview of the points you’ll make in your essay. You should also introduce any evidence that supports your argument.
  • Body Paragraphs: The body paragraphs will explain each point you make in the introduction. Each paragraph should include evidence to support your argument. It also includes a conclusion that summarizes the main points of the paragraph.

Use facts, statistics, quotes, or anecdotes to support your stance.

How to End a Persuasive Essay?

The ending of the essay should be strong, as it leaves a long-term mark on the reader. 

  • Conclusion: The conclusion should wrap up the essay by restating your opinion. Summarizing the points you’ve made. You can also consider adding a call to action.
  • Proofreading & Editing: Make sure to read through your essay and check for any mistakes. Also, look out for any sentences that could be written more clearly.

Finally, it is important to remember that the goal is to convince your reader. You want them to understand why you believe and be persuaded to agree with you. To do this, be sure to include evidence and logical arguments that support your opinion.

Basic Elements of a Persuasive Essay 

Before you start writing, take a moment to understand the elements that make up a persuasive essay. 

Ethos

This is an appeal to the reader’s sense of ethics, or morality. Add facts and evidence from reliable sources in your essay. This will allow them to evaluate the piece objectively without bias.

Logos

This is an appeal to logic. Your essay should include facts and evidence to support your argument. This is the most important element that will convince readers that your opinion is valid.

Pathos

Pathos is an appeal to emotion. Use these emotions to make your argument more effective.  You can do this by including stories that are related to your topic and make the reader feel something.

Persuasive Essay Format

The structure of your essay is as integral to its success as the ideas you are sharing. If your text lacks organization and flow, readers may not be able to follow easily.
Here is the important formatting one should keep in mind:

  • Font:  Times New Roman, Calibri, or Arial
  • Font Size: 12-point Margins: 1” on all sides
  • Line Spacing: Double-spaced Paragraphs
  • Length: Dependent upon the assignment

These are the general formatting guidelines; however, each teacher may have additional requirements.

By following a persuasive essay format, you can ensure you have an effective piece of writing.

Persuasive Essay Outline

Creating a persuasive essay outline is important for an organized and effective piece of writing. Many students think that writing an outline is a waste of their time, which is wrong. You will do the work quickly when you know about the topic and the points you want to add to it.

Writing an outline is the first step in how to write an effective essay. Below, we have explained some main points that are involved in creating an outline.

Research the Topic

Researching the topic is the first thing you must do when creating an outline for your essay. Research the main and important information about your topic and outline the points you would add to your essay.

Persuasive Essay Introduction

An introductory paragraph is the first section of an essay. Here you will introduce your main topic idea and structure your introduction before writing it.

  1. The hook of the essay
  2. The thesis statement
  3. Introduce the main arguments

Persuasive Essay Body Paragraphs

The main body is the fleshy part of the essay and includes all the main arguments. The following is the basic structure of the body paragraphs.

a. Argument Number 1

  1. Counter Argument
  2. Evidence of your Main Argument

b. Argument Number 2

  1. Counter Argument
  2. Evidence of your Main Argument

c. Argument Number 3

  1. Counter Argument
  2. Evidence of your Main Argument

The argument paragraphs could be more than three but make sure that all of them are relevant.

Persuasive Essay Conclusion

The conclusion is the closing of an essay, and how to write a conclusion is one of the main questions that many students ask. Instead of adding everything, try to be brief and just mention the essence of the entire essay.

Use the below persuasive essay outline template to structure your essay.

A printable persuasive essay outline worksheet featuring sections for an introduction, three body paragraphs, and a conclusion

Persuasive Essay Examples

To understand how persuasive essays work, it can be helpful to look at some essay examples.
Here are some examples of persuasive essays:

Trending Persuasive Essay Topics & Ideas for Students

Choosing a topic for your persuasive essay can be tricky. The best way to find something interesting is to look for topics that interest you. Here are some ideas for good persuasive essay topics:

  • How Can Schools Better Prepare Students for Future Careers?
  • Why Schools Should Limit Students’ Use of Smartphones
  • Can Artificial Intelligence Be Used Responsibly for Schoolwork?
  • Should Social Media Companies Do More to Protect Teenagers?
  • The Impact of AI on Students’ Learning and Academic Skills
  • Is College Education Still Worth the Cost?
  • Why Student Loan Debt Needs a Long-Term Solution
  • Should Schools Teach Students More About Personal Finance?
  • The Importance of Mental Health Support in Schools
  • Should Schools Start Later in the Morning?
  • How Social Media Affects Students’ Mental Health
  • Why Cyberbullying Requires Stronger Action From Schools
  • Should Climate Change Education Be a Required Part of the Curriculum?
  • Do College Degrees Matter More Than Practical Skills?
  • Should Schools Restrict Students From Using Generative AI Tools?

Conclusion

Writing a persuasive essay becomes easier when you have a clear argument, strong evidence, and a well-organized structure. From choosing a focused topic to developing your thesis, supporting your claims, and ending with a strong conclusion, each step helps make your argument more convincing.

With the right approach and useful writing tools, you can also improve the clarity and quality of your work. FreeEssayWriter.net offers helpful tools, including an Essay Writing Tool and Grammar Checker, to support you throughout the writing process and help you create polished, effective essays.

Written by

Moeed

Part of the Free Essay Writer team, sharing practical advice on writing better essays, faster, and for free.

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