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Sales and Marketing
Marketing is considered as the process in which planning and execution of promotions, pricing and distributions of material goods, services and ideas are carried out to make links and to meet individual and organizational goals and objectives while sales is the promotion of material good in order to increase the purchase of services and goods by the customers via mobile phones, email and other media sources. Learning in a work environment where you are prepared for future and there you experience practically for the things which you are being taught.
Having experience is the requirement of todays market, one has to learn about the market requirements and needs which would help in achievement of targets of the organizations. Having an experience in the relevant field helps in skill development and knowledge is implemented during jobs and internships ADDIN ZOTERO_ITEM CSL_CITATION {"citationID":"cLmw8cSG","properties":{"formattedCitation":"(Brennan et al.)","plainCitation":"(Brennan et al.)","noteIndex":0},"citationItems":[{"id":29,"uris":["http://zotero.org/users/local/smYQhi21/items/5UI8ISX9"],"uri":["http://zotero.org/users/local/smYQhi21/items/5UI8ISX9"],"itemData":{"id":29,"type":"article-journal","title":"UK graduates and the impact of work experience","source":"ResearchGate","abstract":"This report examines the links between work experience during higher education and experiences within the labour market in the UK, post-graduation. It has been based on data on UK graduates, with a sample drawn from the 1994/5 cohort of students graduating in 'first degree' or equivalent programmes. The research conducted (which was part of a larger study) took the form of a mailed questionnaire, sent to graduates from 27 higher education institutions in England, Wales, Scotland and Northern Ireland. The key findings suggest that: Work experience during higher education, and in particular that related to study, has a positive effect on employment outcomes for graduates in the UK. Work experience related to study appears to have a positive impact on most aspects of employment activity post-graduation, and this effect is particularly strong for humanities students. In areas such as preparing graduates for work and meeting their expectations there was a positive association. Those students that undertook work experience related to study also felt that their current employment was appropriate to their level of education. When students took on large amounts of work experience unrelated to study, it appeared to have a negative effect on employment outcomes some 3 ½ years after graduation. In their current employment for example, graduates in this group found that they did not use the knowledge and skills developed during higher education to a great extent.","author":[{"family":"Brennan","given":"John"},{"family":"Blaskó","given":"Zsuzsa"},{"family":"Little","given":"Brenda"},{"family":"Woodley","given":"A."}],"issued":{"date-parts":[["2002",1,1]]}}}],"schema":"https://github.com/citation-style-language/schema/raw/master/csl-citation.json"} (Brennan et al.). Internships are productive for the students and for those who want to learn about the new things relevant to their fields and their desires. Internships are those workplaces which provide an opportunity to learn and make place in the market ADDIN ZOTERO_ITEM CSL_CITATION {"citationID":"Y6f7Ghe6","properties":{"formattedCitation":"(Coco)","plainCitation":"(Coco)","noteIndex":0},"citationItems":[{"id":33,"uris":["http://zotero.org/users/local/smYQhi21/items/5MT3N29V"],"uri":["http://zotero.org/users/local/smYQhi21/items/5MT3N29V"],"itemData":{"id":33,"type":"article-journal","title":"Internships: A try before you buy arrangement","container-title":"SAM Advanced Management Journal","page":"41","volume":"65","issue":"2","author":[{"family":"Coco","given":"Malcolm"}],"issued":{"date-parts":[["2000"]]}}}],"schema":"https://github.com/citation-style-language/schema/raw/master/csl-citation.json"} (Coco). Internship for sales and marketing was beneficial in terms of experience, exposure to markets, development of communication skills, computer skills used and public behavior. Knowing about the public behavior and dealing according to their demands is important in the sales and marketing field. If not dealt with their requirement they avoid buying products and services. Those who have experience od internships are more attractive to recruiters as compared to those who have no experience ADDIN ZOTERO_ITEM CSL_CITATION {"citationID":"q0JTVH8l","properties":{"formattedCitation":"(Taylor 393)","plainCitation":"(Taylor 393)","noteIndex":0},"citationItems":[{"id":41,"uris":["http://zotero.org/users/local/smYQhi21/items/N2ADMNP6"],"uri":["http://zotero.org/users/local/smYQhi21/items/N2ADMNP6"],"itemData":{"id":41,"type":"article-journal","title":"Effects of college internships on individual participants.","container-title":"Journal of Applied Psychology","page":"393","volume":"73","issue":"3","author":[{"family":"Taylor","given":"M. Susan"}],"issued":{"date-parts":[["1988"]]}},"locator":"393"}],"schema":"https://github.com/citation-style-language/schema/raw/master/csl-citation.json"} (Taylor 393)
Internships have academic value, it effects the motivational level which leads towards a good career ADDIN ZOTERO_ITEM CSL_CITATION {"citationID":"h0lglHCV","properties":{"formattedCitation":"(Jens 10)","plainCitation":"(Jens 10)","noteIndex":0},"citationItems":[{"id":38,"uris":["http://zotero.org/users/local/smYQhi21/items/T6847ZTA"],"uri":["http://zotero.org/users/local/smYQhi21/items/T6847ZTA"],"itemData":{"id":38,"type":"webpage","title":"(PDF) The academic value of internships: Benefits across disciplines and student backgrounds","URL":"https://www.researchgate.net/publication/269688476_The_academic_value_of_internships_Benefits_across_disciplines_and_student_backgrounds","author":[{"family":"Jens","given":""}],"accessed":{"date-parts":[["2019",10,20]]}},"locator":"10"}],"schema":"https://github.com/citation-style-language/schema/raw/master/csl-citation.json"} (Jens 10). The motivation gained internship for sales and marketing helped to take more steps to achieve goals and aims being made for future.
Learning is not only limited to lecture rooms and classes, it is beyond that. While subject courses are being taught in business and they are practically. Internships provide opportunities of learning and experiences to students with business organizations, giving them opportunities allows students to practice the lessons and theories they have learned during their courses.
Students practically perform in the market, for what they have learned, and they have been taught. That is the point where they learn to implement and make decisions to gain experiences and knowledge about new skills and technicalities ADDIN ZOTERO_ITEM CSL_CITATION {"citationID":"vN3CYdlx","properties":{"formattedCitation":"(Cheong et al.)","plainCitation":"(Cheong et al.)","noteIndex":0},"citationItems":[{"id":42,"uris":["http://zotero.org/users/local/smYQhi21/items/S7BQX6K4"],"uri":["http://zotero.org/users/local/smYQhi21/items/S7BQX6K4"],"itemData":{"id":42,"type":"article-journal","title":"Internship Experience: An In-Depth Interview among Interns at a Business School of a Malaysian Private Higher Learning Institution","container-title":"Procedia - Social and Behavioral Sciences","collection-title":"TAYLOR’S 6TH TEACHING AND LEARNING CONFERENCE 2013: TRANSFORMATIVE HIGHER EDUCATION TEACHING AND LEARNING IN PRACTICE PROCEEDINGS OF THE TAYLOR’S 6TH TEACHING AND LEARNING CONFERENCE 2013 (TTLC2013), November 23, 2013, Taylor’s University Lakeside Campus, Selangor Daruh Ehsan, Malaysia","page":"333-343","volume":"123","source":"ScienceDirect","abstract":"With greater acknowledgement that learning takes place beyond the confines of a classroom, more emphases have been placed on internship in an undergraduate course. Interning with a reputable and large corporation provides the opportunity for students to gain first-hand experiences in the day-to-day operations of a business organisation. They not only get to be in the “thick of the action” but are given opportunities to contribute to the organisation. These enable students to put to practice the lessons and theories learnt in the classroom. This in-depth interview study was conducted with a small selected group of final year business students at a private university in Malaysia who had undergone a ten week internship at various Malaysian companies. The findings of this research will provide rich insights on internship experiences which in turn will benefit the stakeholders involved namely students, employers and educational institutions.","DOI":"10.1016/j.sbspro.2014.01.1431","ISSN":"1877-0428","title-short":"Internship Experience","journalAbbreviation":"Procedia - Social and Behavioral Sciences","language":"en","author":[{"family":"Cheong","given":"Andrew Lee Hock"},{"family":"Yahya","given":"Naziha","dropping-particle":"binti"},{"family":"Shen","given":"Quek Lor"},{"family":"Yen","given":"Ang Yen"}],"issued":{"date-parts":[["2014",3,20]]}}}],"schema":"https://github.com/citation-style-language/schema/raw/master/csl-citation.json"} (Cheong et al. 334). Like marketing subject, where we were learned the communication with the customers, and we learned about the marketing strategies. During the internship, that was a time for implementation of these strategies and communication skills which were taught during our courses.
There comes a situation when a worker has to make quick decisions and decisions under pressure. There are limited options, you have to decide which will benefit both parties, customers and your organization, that is the part of learning phase. The decision making has to be strong in order to benefit both, and decisions should not harm any relationship of organization and customers. Experiencing and learning about such situations made me able to tackle to situations in a professional way. Learning about communication skills is that, which increases confidence and prepares to deal with more people. During internship period, met many customers who were a source of knowledge and learning. Work under pressure and exposure with highly skilled and professional employees enabled me to tackle the situations and made my decision-making skills stronger.
Works Cited
ADDIN ZOTERO_BIBL {"uncited":[],"omitted":[],"custom":[]} CSL_BIBLIOGRAPHY Brennan, John, et al. UK Graduates and the Impact of Work Experience. Jan. 2002.
Cheong, Andrew Lee Hock, et al. “Internship Experience: An In-Depth Interview among Interns at a Business School of a Malaysian Private Higher Learning Institution.” Procedia - Social and Behavioral Sciences, vol. 123, Mar. 2014, pp. 333–43. ScienceDirect,
Coco, Malcolm. “Internships: A Try before You Buy Arrangement.” SAM Advanced Management Journal, vol. 65, no. 2, 2000, p. 41.
Jens. (PDF) The Academic Value of Internships: Benefits across Disciplines and Student Backgrounds. https://www.researchgate.net/publication/269688476_The_academic_value_of_internships_Benefits_across_disciplines_and_student_backgrounds. Accessed 20 Oct. 2019.
Taylor, M. Susan. “Effects of College Internships on Individual Participants.” Journal of Applied Psychology, vol. 73, no. 3, 1988, p. 393.
LastName, First, Middle. “Article Title.” Journal Title (Year): Pages From - To. Print.
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